News & Events

Pyro Articles

  • 07.16.08 : Get Around Apple's "Cash Only" iPhone Policy
    PyroMarketing Blog: Learn how to pay cash for the iPhone even though Apple's policy won't allow it. For Adam Stielstra's clever solution and the video about his AT&T nightmare visit my blog.
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  • 07.10.08 : The Silence of the Jamz
    Greg Stielstra: Do MP3 files hurt music sales? Yes, but not for the reason you might think. Discover what else might be going on.
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  • 04.23.08 : PyroMarketing Campaign Planner
    Greg Stielstra: Are you writing marketing plans or spending plans? Make sure your next campaign gets results by answering the questions on the PyroMarketing Campaign Planner. Download yours free by clicking here.
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  • 04.22.08 : PyroMarketing Tech Tools
    Greg Stielstra: Access tools for behavioral targeting, podcasts, social networks, widgets, blogs, photo/video, and mobile. These are the resources I promised to my workshop at the CMA conference in Dallas on April 21.
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  • 01.18.08 : PyroMarketing Index FREE Download
    Greg Stielstra: On what page will you find neuromarketing? What about perceptual defense or radiative feedback? Download the new PyroMarketing index pdf and find any reference in the book quickly. It's the same index that appears in the new PyroMarketing paperback edition but you can use it with your hardcover or audio book.
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  • 01.04.08 : PyroMarketing Paperback
    Greg Stielstra: The PyroMarketing paperback edition arrives in stores January 29, 2008. A comprehensive index makes it easier to find facts, stories, research studies, and more inside its pages--a great reference tool for those who own the audio download. The trade paperback edition has a retail price of $13.95.
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Speaking Events

  • 01.09.08 : Incendio! PyroMarketing Heats Up Italy
    Greg Stielstra: I'll present a 4-hour session on PyroMarketing and word-of-mouth theory and techniques on February 21, 2008 at the Bulgari Hotels and Resort in Milan, Italy as part of the Taste the Guru conference presented by Reed Business Information.
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  • 07.23.07 : Nashville Writer's Meetup
    Meetup: Greg is the guest speaker at the Nashville Writer's Meetup group Monday July 23, 2007 at 6:30 at the Borders bookstore 2501 Westend Avenue in Nashville. He will discuss PyroMarketing, book marketing realities, and tips for getting published.
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  • 04.07.07 : Igniting Idaho: Capital City Communicators
    Greg Stielstra: PyroMarketing is set to spark new thinking among members of the Capital City Communicators in Boise Idaho during its spring seminar on May 15.
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  • 02.15.07 : 2007 Faith-Based Marketing Summit
    Faith-Based Marketing Association: The second annual Faith-Based Marketing Summit is set for April 10-11, 2007 in Dallas. Learn how to effectively reach America's 142 million weekly church attendees. Click the "Read More" link for details and to watch streaming video of Greg Stielstra's keynote address at last year's event. Spread the fire. GS
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  • 01.21.07 : PyroMarketing at Gospel Music Association
    GMA: Learn how to apply PyroMarketing principles to Christian radio at this year's Gospel Music Association event in Nashville. Greg speaks at 10:00 am on Tuesday April 25. Learn more at the GMA website.
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  • 11.12.06 : Nashville Advertising Federation
    NAF: Music City advertising pros get a chance to learn first hand about PyroMarketing at the January meeting of the NAF. Click "read more" for details.
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Press Coverage

  • 06.10.08 : PyroMarketing Honored as Top 100 Management Blog
    HR World: The editors of HRWorld have selected www.pyromarketing.typepad.com among the Top 100 Management and Leadership Blogs. Take a look at the whole list.
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  • 06.09.08 : Semper Fire
    The Dallas Morning News: The United States Marine Corps plans to use PyroMarketing to expand its $157MM ad budget and further aide its recruiting efforts.
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  • 03.08.07 : Leading with Counterintuitive Ideas
    Wharton Leadership Digest: Does giving your product away increase sales? Could mass marketing actually inhibit word of mouth? Read Greg's Q&A with Andrea Useem of the Wharton Leadership Digest.
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  • 12.11.06 : New PyroMarketing Video
    Creo Productions: Learn more about PyroMarketing by watching this fast, fun, and graphics-based video from Creo Productions. Then share it with your staff, a friend, or post it to your site.
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  • 10.30.06 : Mmmm Beer
    American Brewer: Here's a toast to American Brewer Magazine for reviewing PyroMarketing in its fall 2006 issue. GS
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  • 09.25.06 : Purpose Driven Phenomena and PyroMarketing
    Orange County Register: The "40 Days" campaign was the "engine" that drove book sales, according to Greg Stielstra. Read the article from Sunday September 24, 2006 in the Orange County Register.
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Web Discussions

  • 06.24.08 : The Society for Word of Mouth
    Society for WOM:
    View my page on Society for Word of Mouth

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  • 02.09.08 : Fantastic Art Book
    Greg Stielstra:
    Artist Painter Illu...
    By Amy Stielstra

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  • 06.11.06 : New PyroMarketing Frappr group
    Greg Stielstra: It's no fun being a marketing innovator all by yourself. Find other PyroMarketing readers in your area and around the world and show them where you live using frappr map technology. Start a discussion group with people in your community or chat online with those across the globe using frappr chat. Add the PyroMarketing frappr map to your website or blog using frappr widgets you can find here http://www.frappr.com/pyromarketing/widgets Learn more about frappr and apply it to your own business at www.frappr.com I'll look for you in the PyroMarketing frappr group. Spread the fire. Link to the PyroMarketing frappr page by clicking "read more." GS
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